Press Releases

  • February 2, 2016Everbridge Continues Momentum in 2015
    Adds More Than 500 New Customers and Sends More Than One Billion Messages BURLINGTON, Mass., February 2, 2016 —Everbridge, a global provider of SaaS-based unified critical communications solutions, extended its corporate momentum in 2015. Over the course of the year, the company added over 500 new customers and strengthened its unified critical communications platform. The company’s ...
  • January 27, 2016Everbridge Helps Customers Prioritize Safety During Winter Storm Jonas
    Critical Communications Platform Sent 17 Million Messages for Customers Across the East Coast   BURLINGTON, Mass.–(BUSINESS WIRE)–Everbridge, a global provider of SaaS-based unified critical communications solutions, supported communities and corporations across the East Coast during the historic Winter Storm Jonas that battered much of the region last week. As residents were left to counter record amounts of ...
  • January 26, 2016Everbridge Delivers Super Bowl 50 Attendees and Bay Area Residents New Community Engagement Solution for Near Real-Time Updates and Safety Alerts
    Text Keyword SB50 to 888-777 to Receive Critical Information and Safety Updates from Nixle Community Engagement   BURLINGTON, Mass.–(BUSINESS WIRE)–Everbridge, a global provider of SaaS-based unified critical communications solutions, today announced its Nixle Community Engagement™ and notification system will be used to help keep San Francisco Bay Area residents and fans safe and informed in the days ...
  • January 6, 2016Everbridge Mass Notification Powers Connecticut’s CT Alert Program, Keeping Residents Safe and Informed Statewide
    State of Connecticut Renews Critical Communication and Community Engagement Solutions Contract for Sixth Consecutive Year   BURLINGTON, Mass.-Everbridge, a global provider of SaaS-based unified critical communications solutions, today announced that the State of Connecticut has renewed and extended its contract with Everbridge to provide notification services statewide for the sixth consecutive year. As one of the largest statewide ...

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  • Originally iModus customers, 125 Old Broad Street used the platform to receive communications from the City of London Police. Migration to the Everbridge platform has provided opportunities to optimise the potential of a mass notification solution.




    What is Community Engagement Week?

    Community Engagement Week is 5 days focused on bringing awareness to the importance of community engagement for law enforcement agencies. This is critical because effective community engagement mobilizes public safety resources, promotes a shared vision and serves as a catalyst for changing policies, programs and practices. When done correctly, law enforcement and residents enter into a mutually beneficial partnership. Because of this, we are devoting the entire week to helping enhance agency awareness around the importance of community engagement.


    Here is what we have planned for the week:


    February 29th

    Newsletter | Best of 2015 Community Engagement Pack

    Keep your eyes on your email! We will be delivering some key resources from 2015 that will help your agency or organization improve or develop your community engagement plan.



    March 1st

    Live Event | Social Media and Public Safety: Twitter Chat


    Join us on March 1st at 2 PM ET / 11 AM PT for our first live event to kick of CE week.
    Join an assortment of public safety officials from around the country, and various industry experts, discussing the topic of community engagement. You can join the conversation by simply submitting questions on Twitter using the hashtag #CommunityEngagement.



    March 2nd

    Webinar | Building Community Engagement through Social Media with Lauri Stevens


    On March 2nd at 2 PM ET / 11 AM PT Lauri Stevens, Founder of LawsComm will discuss how law enforcement and other public safety agencies can enhance their community engagement by leveraging social media effectively.
    Register here!



    March 3rd

    Whitepaper | Building Your Resident Opt-In Database: A Visual Guide


    Download the guide on March 3rd to see various examples of how agencies have used marketing and advertisements to draw attention and awareness to their notification solutions, ultimately resulting in an increased subscriber base.



    March 4th

    Demo Webinar | Connecting and Communicating Effectively with Your Residents: A Look at Everbridge Community Engagement


    Join us for an exclusive demo webinar showcasing how Everbridge and Nixle can help your agencies share information with residents while opening up dialog to help resolve incidents faster.
    Register here!


    What is Community Engagement?

    Is mutually beneficial partnership between law enforcement and the residents they serve. This helps build trust, relationships and ultimately safer communities for all parties.


    For some organizations, conducting regular disaster preparedness exercises comes with the territory.  If you work with chemicals, in a manufacturing facility, orClose up on a file tab with the text Distaster Recovery Plan, focus on the main text and blur effect. Concept image for illustration of DRP ans crisis communication. in an industry where your main function is to protect people and property, you’re probably well-versed in why preparation matters.  For many organizations, however, the potential dangers are not as obvious and safety exercises are relegated to the mandatory annual fire drill.  This approach may be setting your organization and your people up for real trouble. 


    Why you should be doing more disaster preparedness exercises:


    1. You’re not as ready as you think you are.

    Conducting disaster preparedness exercises is as much about what goes wrong as what goes right.  After an exercise, experts recommend that you evaluate the outcomes, figure out how to improve on what didn’t work as well as expected and conduct additional exercises with new procedures in place. 


    2. Your people aren’t as ready as you think they are.

    A colleague of mine likes to use the phrase “You respond like you train.”  Without having been exposed to a situation, workers aren’t going to know how to respond to it.  I THINK I know what to do in the event of a gas leak in my building, but I’m not really going to know until there really is a gas leak. 


    3. Your employees are concerned about their personal safety.

    According to a recent article in the New York Times, most Americans report that they are ‘very’ concerned about a terrorist attack.  Over half are worried about a mass shooting happening near them .   As an employer, conducting regular disaster preparedness exercises can help employees feel more secure and increase their confidence in your ability to respond appropriately in an increasingly unpredictable world. 


    4. It’s easier than you think.

    FEMA offers Emergency Planning Exercises for organizations to use on its website.  There are resources for organizations of all types and sizes. Check out FEMA’s Emergency Planning Exercises for details. 


    Let us know if we can help. The Everbridge team is always here to provide critical communications training and best practices! You can also visit Everbridge University for additional skills, techniques, concepts, and best practices needed in emergency situations.



  • In my upcoming webinar, “Trends in Business Continuity: Recapping 2015 and Looking Ahead,” on January 27th, I will take a moment to look back at 2015 on the types of challenges that the continuity field experienced, and then gaze forward, contemplating what might be next. Once we know what we might likely face, I’ll explore eight ways to reimagine your program to meet the significant challenges ahead.  


    One those eight ways is Number Five…“Work Out.” No, I’m not discussing aerobics or yoga (although that couldn’t hurt), I’m talking about the importance of exercises. Practice (aka exercises) breeds familiarity and “muscle memory,” which should be (and could be) the real measure of competence or capability.  The term “muscle memory” has been used synonymously with motor learning, which is a form of procedural memory involving the consolidation of a specific motor task into memory through repetition. When a movement is repeated over time, a long-term muscle memory is created for that task, eventually allowing it to be performed without conscious effort. That is what we want our teams to be able to do – perform their duties without conscious effort.


    One of my favorite ways to get teams to this ‘without conscious effort’ state is to do what I call “ripped from the news” exercises. These are simple exercises that can be done every few months. They can be done with minimal planning and are great tools to build the teams’ muscle memory. Here’s how to do a “ripped from the news” exercise:


    1. Open any newspaper.
    2. Find a bad thing that happened that could be used as an exercise narrative (earthquake, shooting, flood, bomb, denial-of-service attack, etc.).
    3. Assemble your team.
    4. Spend an hour doing the following:
      • Review the incident assessment process.
      • Discuss your communication strategy.
      • Develop an Incident Action Plan.
      • Discuss the business continuity approach.
        • Is that approach outlined in the plan? No? Add it!


    This type of exercise is designed to help teams be prepared for the challenges ahead.


    Join me at 12:30 PM on Wednesday, January 27th to hear how you can put new energy into your work in 2016. Reserve your spot here.

More Events

  • LawsCommPic.jpg

    Everbridge is partnering with LAwS Communications this year to bring law enforcement professionals some helpful information in leveraging social media to build your audience and get the most of Everbridge/Nixle and the many other social media networks you may be using for your public safety agency.


    The first event is a free webinar on January 28th that will cover best practices for social media engagement to build relationships and provide the best content for your audience.


    Scott Benoit, Everbridge’s Senior Director of Product Development and I will discuss:

    • How to determine what content to share, and what not to share
    • Building a “bank” of content with message maps
    • Appropriate tone
    • Follow-back philosophy
    • Message creation
    • Timing your posts
    • Optimization for social networks, ie: Twitter vs. Facebook
    • Workflow Efficiency with Nixle



    I’ve been a huge fan of Nixle ever since it was founded in 2009, which was also the year we signed up the Bellevue, NE police department with Nixle. Over the next several years, Nixle grew rapidly, amassing well over 7,000 agencies and 2 million individual subscribers in all 50 states by 2014. Fast forward to approximately one year ago, Everbridge acquired the strategic assets of Nixle and the result is an exciting, unified solution for community policing and emergency management. Similar, yet different, the combination of each of their unique offerings results in a communications powerhouse that allows pubic safety organizations to better engage across communities to create a connected network of residents, educators, public safety professionals, local businesses and community leaders.


    My role in the webinar will be to present you with some ideas about content creation.


    For example, if you’re in charge of your agency’s social media communications, do you ever go to work and wonder “what am I gonna tweet/post today?”, or when a citizen tweets to you, or comments on Facebook, are you at a loss for whether to answer, what to say or what you should leave alone? After we talk about message maps and handling critical comments, hopefully you’ll be a bit more comfortable in both situations.


    We’ll also talk about whether you should follow people back, why it’s a good idea and how it contributes to your follow numbers.


    After my portion, Scott Benoit will take over and talk about a bit about the mechanics of Nixle, but also how to integrate all of ...


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