Everbridge Executive to Participate On Crisis Communication Panel Discussing New Challenges Facing Incident Notification Practices

Best Practices and Industry Challenges Shared at International Crisis & Risk Communication Conference LOS ANGELES, CA – May 5, 2011 –Everbridge, the world’s recognized leader in incident notification systems, today announced that Marc Ladin, Chief Marketing Officer, will be presenting at the 2011 International Crisis & Risk Communication Conference in Orlando, Florida on May 10-11, […]

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Texas Wildfires: The Unexpected Path of Emergencies

Vivid photos from the Texas wildfires are reinforcing just how unexpected and overwhelming the effects of natural disasters can be. Similar to Japan’s recent devastation, the wildfires are creating destruction across a vast geographic area while taking unexpected turns in every direction. As dry brush poses large risks for cities and towns, the need for […]

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Virginia Tech and Everbridge Renew Commitment to Campus Safety and Security

LOS ANGELES, CA – Feb 09, 2010 – Everbridge (www.everbridge.com), the world’s recognized leader in incident notification systems, today announced that Virginia Tech has renewed its three-year commitment to utilizing Everbridge Aware® to provide highly-reliable and secure notification services for its VT Alerts system.   After the tragic events of April 16, 2007, Virginia Tech […]

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The Uptime Myth

In some companies from time to time, sales folks can exaggerate about the realities of their system to make a sale. We’re going to take a look at some of these myths over the next few weeks and check them with facts. Here’s a common one: Myth: “We have 100% uptime” Reality: All systems require […]

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New Year, New Resolve to be Ready

January 1st each year gives us the opportunity to reflect and reinforce our convictions in being prepared to “expect the unexpected.” To support this resolve we recommend the following resolutions: 1. Practice, Practice, Practice Challenge your teams in the process and methods for responding to emergencies. When crisis hits our cognitive abilities can fall to […]

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What Did We Learn from Katrina?

It’s hard to believe five years have passed since Hurricane Katrina wreaked havoc on New Orleans, especially when we still see the scars of the disaster on the city and its people. 2005 was a year marked by hurricanes, tsunamis, bombings, wildfires, mudslides, earthquakes, and an avian flu pandemic scare. Hearts were heavy as we […]

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Three Ways to Prevent Rumors

Rumors are nasty, pervasive creepy-crawlies that can infiltrate public opinion and undermine your organization in ways you never imagined if left to fester unchecked. What to do? Head rumors off at the pass whenever possible. In this short video, crisis communication expert Dr. Robert Chandler gives us three tips for preventing rumors from occurring. Stay […]

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Are We Overconfident? – Part 4

Have you ever relied on someone or something when in hindsight you shouldn’t have? Did you make decisions or do something you normally wouldn’t have done because you thought you were covered? Whether in a personal or business context, it’s happened to all of us at some point. The first three parts of this series […]

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Are We Overconfident? – Part 3

Let’s review what we know so far: 1. Sometimes we take more risks if we have a safety net than if we didn’t. As a result, we break even. (See Part 1.) 2. Incident notification systems reduce the risk of communication breakdowns in an emergency, but if we over-rely on the technology without doing due […]

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Are We Overconfident? – Part 2

In Are We Overconfident? – Part 1, we applied the theory of risk homeostasis to business continuity and public safety. Risk homeostasis is the idea that as we put in place measures to mitigate risk, we tend to take more risks in other areas, thereby negating any gains in risk reduction. We debunked the first […]

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Are We Overconfident? – Part 1

Overconfidence has led to many a downfall: Tony Hayward was overly optimistic about BP’s timeline for containing the oil spill, New Orleans overestimated its levees, and home buyers nationwide took out loans for more house than they could afford. It won’t happen to us, right? We’re all in the business of reducing risk. We know […]

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How Soccer Could Put Your Organization in Jeopardy

We all plan for region-specific emergencies, such as hurricanes, wildfires, earthquakes, and storms. And incidents like power outages, flooding, and pandemics are no-brainers. But what happens when seemingly innocuous events put unexpected strain on your organization, impacting networks and productivity? That’s just what happened with the recent, month-long World Cup festivities. According to a corporate […]

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All Together Now

The State of Connecticut is the first state in the nation to have a statewide emergency notification system. Congratulations to Connecticut on being an ENS pioneer! One thing mentioned repeatedly in the news conference is an appeal to citizens to make sure to sign up for the new CT Alert system. It’s important to note […]

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Communicating in the Middle

For most emergency managers, it’s usually much easier to plan for what to do the moment a disaster strikes than it is to plan for ongoing communications or the aftermath. And while it is critical to map out your response and communication plans for letting people know about a critical incident and what actions to […]

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Segment now, or confuse later?

Nobody likes to be called John when your name is Mike. And “hey you” is far too impersonal to inspire action. So why would emergency communicators talk to everyone the same way and expect great results? One of the core capabilities of an incident notification system is distributing one message to a large audience (so […]

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Beating the Clock During a Heart Attack

You know that notification solutions are important tools in the fight to get information out. But have you heard of one that also helps save lives? Check out this case study detailing how Promise Regional Medical Center – Hutchinson uses Everbridge Aware to help them gather the medical staff needed (from emergency room personnel to […]

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Lights, Camera, Notification System!

The Village of Schaumburg, IL, created a YouTube video to let their citizens know about their notification system. What a great way to publicize their new solution! The town of South Windsor, CT, also created an Oscar-worthy video on YouTube to introduce their implementation of the Everbridge Aware solution. Using social media (in this case, […]

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Two Earthquakes, Different Communication

Saturday, February 27, Chile was hit by an 8.8-magnitude earthquake. Offshore aftershock quakes in Chile have been recorded in the last 24 hours with a magnitude up to 6.1 (USGS, March 4). Hundreds are reported dead. The world was recently galvanized to record donation levels by a 7.0 magnitude earthquake in Haiti on January 12, […]

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The Internet and Availability

According to CNN, the FCC released its National Broadband Plan which seeks to give 90 percent of Americans access to affordable, high-speed internet by 2020. A focus of this measure is to get subsidized service into poor and rural areas. Will this help with emergencies in those areas? One would think so – in a […]

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Earthquakes on the East Coast?

As reported by CNN, a 3.8 magnitude earthquake shook northern Illinois early today, surprising many residents. According to the US Geological Survey, earthquakes pose “a significant risk to 75 million Americans in 39 states”. This is the type of natural disaster that is probably largely ignored on the East Coast in terms of business continuity/disaster […]

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Toyota’s Crisis Communication Problem

Many of you have listened faithfully to Dr. Robert Chandler’s teachings on crisis communication in our Everbridge Expert Insights webinars. We have frequently discussed the fact that even the most effective communication plan can be crippled by rumors and misinformation. Toyota’s current vehicle recall is demonstrating the importance of some of the very things Dr. […]

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Winter Weather Response

All over the country, we are dealing with the harsh effects of the winter season – even areas that don’t normally see inclement weather have been caught unprepared. In the Everbridge Insights severe weather communication webinar on Tuesday featuring Dr. Robert Chandler, we took a poll to see how many attendees have had instances where […]

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Emergency Communications in Haiti

Websites, social media and many news outlets are talking about the tragedy that occurred in Haiti on Tuesday, January 12. At least 72,000 people have been confirmed dead and nearly 500,000 Haitians have been rendered homeless by the earthquake that registered a magnitude of 7.0. With telecom unusable and some roads impassable, members of the […]

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Social Networking and Misinformation

Our latest Everbridge Expert Insights webinar featured Dr. Robert Chandler, renowned crisis communication expert, discussing Rumors and Misinformation: How to Control the Deadly Information Infection. One of our attendees posed a question about social networking sites – a topic that comes up frequently in our webinars, no matter what communication topic we are discussing. Lee […]

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H1N1 Communication Kit

Many of our readers are interested in tools to help them communicate during this pandemic. In any emergency situation (man-made, natural or otherwise), it is difficult to know just what to say to those who are relying on your every word to get them through a crisis. The Everbridge H1N1 Communication Kit contains sample messages, […]

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International Emergency Preparedness

If your organization operates around the world, you know that emergencies happen every place under the sun. There are so many barriers to cross cultural communication – language concerns, time zones, interpretation of your messages, not to mention that communication is difficult even if you are in the same country! Some pointers on how to […]

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