Residents and Community Groups have several means to obtain needed information. Typically when it comes to area events such as a local festival or critical incidents such as a major traffic accident, they will go to their most trusted and reliable sources. Municipal organizations such as Law Enforcement and Public Agencies should be in this set of sources. However without trust or awareness, their constituents will not listen to or even be able to hear the message. So how do municipal organizations bridge this communication gap?
View the slides below from our exclusive Expert Insights Webinar with Dr. Steve Goldman, Communications Expert and Lecturer at MIT. During the webinar “Managing Incidents and Events through Resident and Community Engagement,” Dr. Goldman discusses how municipal organizations should develop and deliver information to ensure those they serve are well informed. Webinar topics include:
- Building trust in the community
- How groups react during an emergency
- How can we prevent event escalation
- Best practices for communicating relevant non-emergency events/updates
- What kinds of events should be communicated
- Messaging best practices
If you were unable to attend the webinar the slides can be viewed below.