How Everbridge empowers Bristol Myers Squibb to stay resilient

Discover how Bristol Myers Squibb uses Everbridge to enhance resilience and ensure patient care during critical moments. The Everbridge platform empowers their business resilience team to centralize vital information, manage key assets like clinical trials and supply chains, and respond quickly and effectively to crises.

This video highlights the innovative ways Everbridge supports Bristol Myers Squibb in safeguarding operations and making informed decisions that prioritize patient well-being. From targeted communication to real-time asset visualization, see how their team ensures continuity and care in the face of disruption.

[00:07.3] Everbridge helps us stay resilient by bringing so many, pieces of information that we have, our sources of truth, so to speak, into one central repository. I think that’s huge for us to be able to have one single pane of glass. To be able to see all of our assets, not just our buildings and people, but also we’re in pharmaceuticals, so clinical trials, cell therapy sites, our supply chain. [00:35.3] So when the crisis event does happen, we can look at that, provide our leadership with a high level view, and quickly gain an understanding of how we could be impacted by the event and start to plan quickly of how we’re going to recover from that and get back to normal operations. [00:53.4] One time that specifically stands out for me was not a big thing, but where having Everbridge was critical and helped us quickly assess the situation was the attack on Israel, October 7. [01:10.3] We were able to, we don’t have a lot of assets there, but we do have a site, we have a business critical partner, we have a clinical trials in Israel. And the team, the critical, the business resilience team, was able to come to me and ask, what, what do we have? [01:27.7] You know, and one comment they had was, well, we don’t have any critical trials anywhere near there. Or I’m sorry, clinical trial. And within a minute I was able to, you know, not only tell them where it was, but also give them a visual of exactly, you know, how close it was to the Gaza Strip, so that they could take action to make sure that our patients were able to continue getting the treatment and the care that they needed. [01:52.8] We’ve had Everbridge for five years now and it completely changed the way that we handle critical events. We had a system that really was just for communication. And when we changed over to Everbridge to be able to not just have an updated list of people or sites, we’re able to actually place them in relation to crises or critical events or risks and be able to then quickly notify people. Based on, based on, their potential impact from that, rather than just taking a fire hose approach and is something going to happen in a certain state, we were able to actually target the people that needed to know. [02:44.5] So it not only helps them by getting critical information in a timely manner that’s accurate, but also helps us by not over communicating to the people that aren’t impacted by it. So I think it’s helped us to help our people understand and feel confident that they’re going to get information that the company is supporting them, but also to help reinforce to them that the information you do get is important, and not just click past an email or ignore a phone call, but that it’s going to be relevant to them.