Australia Successfully Goes Live With Everbridge Public Warning Platform Countrywide, Representing Official Launch of the Australian Government’s Next-Generation National Population Alerting System
Everbridge powers Australia’s Emergency Alert system, providing population-wide alerting to inform and protect the continent’s 34 million residents and annual visitors (once borders are re-opened)
The live deployment of Australia’s national alerting system reinforces Everbridge’s leadership in Public Warning solutions, with wide-spread countrywide contracts across the Americas, EMEA, and APAC regions, capable of reaching over 2 billion citizens and travelers globally
SYDNEY, Australia, October 4, 2021 – Everbridge, Inc. (NASDAQ: EVBG), the global leader in critical event management (CEM) and national Public Warning solutions, today confirmed the Australian Government officially launched its new Emergency Alert population warning system, powered by Everbridge.
All Australian states and territories are now live on Everbridge Public Warning following a comprehensive project deployment period. Everbridge will join Australian Government officials this week to discuss the national alerting system and Public Warning best practices at the Australian Disaster Resilience Conference and at the AFAC21 Virtual Conference & Exhibition.
Home to more than 25 million residents and nine million annual visitors (upon borders re-opening), Australia first introduced its Emergency Alert system in 2009 in response to a series of deadly bushfires. In need of continuing to modernise the service, Australia selected Everbridge’s market leading, software-as-a-service (SaaS) Public Warning platform to enable each state and territory – and their regional authorities – to leverage the platform to alert their local citizens and visitors, support first responder communications, and analyse disaster communication effectiveness for subsequent mitigation activities.
“This system is a way for emergency services to warn our community of a pending threat, and we’re pleased that Commonwealth funding is assisting in this risk mitigation which will benefit all Australians,” said Minister for Emergency Management and Senator the Hon Bridget McKenzie in an official statement.
Emergency Management Australia, Director General Joe Buffone further commented, “The Emergency Alert system was originally implemented in response to the 2009 summer bushfires and continues to play a vital role in keeping Australian communities safe.”
Following two years of testing across all Australian states and territories, the Australian Government has successfully gone live with its next-generation population warning system to enable police, fire, and emergency services to alert communities to a likely or actual emergency. In the event of a critical situation, such as a bushfire, flood, cyclone, extreme heat, or a terror attack, Australia’s emergency services will send location-based text messages to mobile phones and voice messages to landlines within a precise geo-targeted area, while integrating with social media platforms.
“We are honored to support Australia on the advancement of its national warning system,” said Steve Foster, Vice President of Australia, New Zealand & Oceania at Everbridge. “With no opting in or app download required, Everbridge’s Public Warning platform delivers emergency alerts to at-risk populations on a nationwide scale to help keep Australian residents and visitors, when borders reopen, safe during bushfires and other critical events. Every country can benefit from a modern software platform that reaches everyone in times of crisis.”
The Australia emergency alerting system implementation expands on Everbridge’s position as the global leader in population-wide Public Warning solutions used by over 1,500 municipalities, counties, cities, states and countries in every major region of the world including Europe, Asia, Oceania, the Middle East, Africa, and the Americas.
Everbridge’s platform – which combines Cell Broadcast, Location-based SMS, address-based and group-based multi-channel alerting technologies – provides critical event management capabilities across a broad range of threats including natural disasters, terrorism, cyberattacks, and other security events.
Everbridge Public Warning meets and exceeds the needs of any public authority looking for an advanced warning solution to protect its citizens and visitors, while remaining fully compliant with data privacy regulations. The company recently announced a new patent for its revolutionary work in enabling end-to-end multimedia population alerting capabilities. The patent – one of more than 160 overall across Everbridge’s market-leading population alerting suite of solutions – highlights the need for delivering alerts through a combination of 5G, cell broadcast, and multimedia. Everbridge remains the leader in 5G integrations for public warning systems.
Everbridge, Inc. (NASDAQ: EVBG) is a global software company that provides enterprise software applications that automate and accelerate organizations’ operational response to critical events in order to Keep People Safe and Organizations Running™. During public safety threats such as active shooter situations, terrorist attacks or severe weather conditions, as well as critical business events including IT outages, cyber-attacks or other incidents such as product recalls or supply-chain interruptions, over 5,800 global customers rely on the Company’s Critical Event Management Platform to quickly and reliably aggregate and assess threat data, locate people at risk and responders able to assist, automate the execution of pre-defined communications processes through the secure delivery to over 100 different communication modalities, and track progress on executing response plans. Everbridge serves 8 of the 10 largest U.S. cities, 9 of the 10 largest U.S.-based investment banks, 47 of the 50 busiest North American airports, 9 of the 10 largest global consulting firms, 8 of the 10 largest global automakers, 9 of the 10 largest U.S.-based health care providers, and 7 of the 10 largest technology companies in the world. Everbridge is based in Boston with additional offices in 25 cities around the globe. For more information visit www.everbridge.com
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