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Everbridge Chief Experience Officer Dr. John Maeda Presents on the Critical Role of Software in Creating a Safer World at 2021 SXSW Global Conference

Registration Open for Dr. John Maeda’s “Safety Eats The WorldTM” Presentation on March 16, 2021, Covering the Importance of Critical Event Management (CEM) Technology on Life During and After the Pandemic Lifts

BURLINGTON, Mass., March 10, 2021 — Everbridge, Inc. (NASDAQ: EVBG), the global leader in critical event management (CEM), today announced that this year’s SXSW Conference opened registrations for Everbridge Chief Experience Officer Dr. John Maeda’s “2021 CX Report: Safety Eats the World” presentation on the value of critical event management (CEM) in an age of rising natural, manmade and digital crises. The talk covers trends for greater human safety and business resiliency through design and technology for both private and public sectors, and will occur on Tuesday, March 16, 2021, 11:15 a.m. – 12:10 p.m.

As the world faces the immense supply chain challenge, for example, of coordinating global distribution of the COVID-19 vaccine, governments and businesses are leveraging technology solutions to apply best practices to help keep their citizens safer and accurately informed. By addressing this public health crisis faster, governments will unlock the ability to fully re-open economies and approach a return to normalcy for the betterment of all states, people and businesses.

Dr. Maeda plans to share his emerging insights from tackling critical events, such as the outbreak of a global pandemic to the massive distribution of a vaccine, to best practices for preparing and responding to extreme weather, cyberattacks and business disruptions – all through technology and design.

Key takeaways of Dr. Maeda’s session to include:

  • The state-of-the-art in how technology and design are used to manage risks.
  • Lessons learned from the black swan event of COVID -19 and the impact of design on the world’s road to recovery.
  • The value of taking risks versus just managing risk — how businesses thrive in an uncertain world.

“There seems to be a new critical event emerging every day of the week — and it’s made the science of effectively managing them, or mismanaging them, into front page news as exemplified by the COVID-19 pandemic and ensuing vaccine dissemination challenges,” said Dr. Maeda. “My annual reports forecast trends at the intersection of humanity, technology, and business, and last year I highlighted digital transformation’s Achilles heel: an organization’s ability to change rapidly. This year’s report spotlights the safety technology stack as the key factor for accelerating digital transformation during and after the pandemic lifts.”

LinkedIn recently recognized Dr. Maeda as #11 on its Top Voices U.S. Influencers ranking and Esquire described Dr. Maeda as one of the “75 Most Influential People of the 21st Century.” Dr. Maeda’s background includes serving as a MIT-trained engineer and researcher, Silicon Valley venture capital partner, acclaimed TED-talk presenter and former president of the Rhode Island School of Design, who combines world-class technology and design expertise with a passion for diversity, equity, and inclusion. Dr. Maeda authored several celebrated books including How To Speak Machine, The Laws of Simplicity, and Redesigning Leadership. Appearing as a speaker all over the world, from Davos to Beijing to São Paulo to New York, his talks for TED received millions of views, and Maeda’s Twitter feed was named one of the 140 best by TIME Magazine.

Register here to attend John Maeda’s online SXSW session, “2021 CX Report: Safety Eats the World,” along with the rest of the March 16-20 virtual events.

About Everbridge

Everbridge, Inc. (NASDAQ: EVBG) is a global software company that provides enterprise software applications that automate and accelerate organizations’ operational response to critical events in order to Keep People Safe and Businesses Running™. During public safety threats such as active shooter situations, terrorist attacks or severe weather conditions, as well as critical business events including IT outages, cyber-attacks or other incidents such as product recalls or supply-chain interruptions, over 5,600 global customers rely on the Company’s Critical Event Management Platform to quickly and reliably aggregate and assess threat data, locate people at risk and responders able to assist, automate the execution of pre-defined communications processes through the secure delivery to over 100 different communication modalities, and track progress on executing response plans.  Everbridge serves 8 of the 10 largest U.S. cities, 9 of the 10 largest U.S.-based investment banks, 47 of the 50 busiest North American airports, 9 of the 10 largest global consulting firms, 8 of the 10 largest global automakers, 9 of the 10 largest U.S.-based health care providers, and 7 of the 10 largest technology companies in the world. Everbridge is based in Boston with additional offices in 20 cities around the globe. For more information visit

Cautionary Language Concerning Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to, statements regarding the anticipated opportunity and trends for growth in our critical communications and enterprise safety applications and our overall business, our market opportunity, our expectations regarding sales of our products, our goal to maintain market leadership and extend the markets in which we compete for customers, and anticipated impact on financial results. These forward-looking statements are made as of the date of this press release and were based on current expectations, estimates, forecasts and projections as well as the beliefs and assumptions of management. Words such as “expect,” “anticipate,” “should,” “believe,” “target,” “project,” “goals,” “estimate,” “potential,” “predict,” “may,” “will,” “could,” “intend,” variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond our control. Our actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to: the ability of our products and services to perform as intended and meet our customers’ expectations; our ability to successfully integrate businesses and assets that we may acquire; our ability to attract new customers and retain and increase sales to existing customers; our ability to increase sales of our Mass Notification application and/or ability to increase sales of our other applications; developments in the market for targeted and contextually relevant critical communications or the associated regulatory environment; our estimates of market opportunity and forecasts of market growth may prove to be inaccurate; we have not been profitable on a consistent basis historically and may not achieve or maintain profitability in the future; the lengthy and unpredictable sales cycles for new customers; nature of our business exposes us to inherent liability risks; our ability to attract, integrate and retain qualified personnel; our ability to maintain successful relationships with our channel partners and technology partners; our ability to manage our growth effectively; our ability to respond to competitive pressures; potential liability related to privacy and security of personally identifiable information; our ability to protect our intellectual property rights, and the other risks detailed in our risk factors discussed in filings with the U.S. Securities and Exchange Commission (“SEC”), including but not limited to our Annual Report on Form 10-K for the year ended December 31, 2020 filed with the SEC on February 26, 2021. The forward-looking statements included in this press release represent our views as of the date of this press release. We undertake no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. These forward-looking statements should not be relied upon as representing our views as of any date subsequent to the date of this press release.

All Everbridge products are trademarks of Everbridge, Inc. in the USA and other countries. All other product or company names mentioned are the property of their respective owners.

Everbridge Contacts:

Jeff Young
Media Relations  

Joshua Young
Investor Relations

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